Jan 30, 2019
Today we have part two of our interview with Lynn Easton. Lynn is a very popular planner and designer in the industry, who also speaks at various conferences. She has created Easton Destination Events, a luxury destination wedding design and planning company that works worldwide, with offices in Charlottesville, Virginia, and Charleston, South Carolina.
Our guest co-host for today is the prestigious Sean Low. Sean has a consulting firm called The Business of Being Creative, with a focus on providing practical advice to those in the business of being creative.
Today Sean and Andy discuss Lynn's signature, which is that no two events of hers ever look the same. One of the ways that she manages to achieve that is by picking just the right team for each client. And this means that she has to create an entirely different team for every single client. Today they also discuss creating legacy clients, Lynn's concept of high-touch service, and the very sensitive issue of pricing. Lynn has about ten favorite photographers to give her portfolio diversity and she also has a number of different vendors/partners that she works with. Her job is to match the personalities of these various partners with that of each client, in order to make the client most comfortable.
Our website: www.theweddingbiz.com
Andy's email: firstname.lastname@example.org
Easton Events Website
Easton Porter Website
OFD Consulting www.ofdconsulting.com
Kushner Entertainment www.kushnerentertainment.com