The Wedding Biz: 146 THE NEXT LEVEL: Jennifer Stein: Editor In Chief Destination I Do Magazine

146 THE NEXT LEVEL: Jennifer Stein: Editor In Chief Destination I Do Magazine

Apr 24, 2019

Today Andy Kushner and guest co-host, Harmony Walton, host of The Bridal Bar, discuss Andy’s interview with Jennifer Stein. Jennifer is the founder of Destination I Do Magazine and an experienced consultant with knowledgeable insight on business and the wedding industry.

Andy and Harmony further discuss taking a leap of faith, keeping up with change, and how to determine a worthwhile business investment. If you’re interested in tangible advice and tips to apply to your business, tune into this episode of The Next Level.

Show Highlights:

Taking a leap and transitioning into having your own business
Being resilient and providing excellent service by adding value
Looking past fear and rejection
Keeping up with change to stay relevant
Going through seasons of preventative maintenance and trying to keep up
Finding passionate people to hold the positions you’re not passionate about
Hiring freelancers for collaboration
Determining if placing an ad is worth the investment
Asking to see the stats and demographics of the advertising outlet.
Understanding what’s right for you and your target audience
Not putting all your eggs in one basket and experimenting with different advertising outlets